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Marketing alum Jenni Kynnös worked at her parents chocolate shop and in marketing agencies before accidentally becoming an entrepreneur.

Puhakka, who also considered the profession of a wilderness guide, studied marketing and international business management at the School of Business. Now he combines his business expertise with garden work in a Finnish family business specialising in horticulture.

‘I believe that the role of marketing and branding will only be emphasized in business in the future as we move from the current consumer culture to increasingly conscious choices’

'It is wonderful that both Aalto University and the School of Business are both so exceptionally forward-looking.'

'Interdisciplinarity and versatile possibilities to shape your studies, were definite strengths in Aalto. I believe that studying subjects differing so strongly from each other has helped me in my career. Especially during change situations, since changing my own perspective has been easier,' says our alumna Iida Valin, who works in the communications department of Posti Group, one of School of Business partner companies.

Our marketing alumnus Jukka Kajan founded Joukon Voima, a crowdfunding platform for sustainable projects, and now works with plant-based food and plant proteins at Verso Food. ‘In my career, I have always been involved in the transition of various industries.’

‘The business studies and a very international career brought me a unique ability to see things from many different perspectives and very holistically, not just from a certain point of view,’ tells our alumnus and donor Tianyi Pan, who works with AI and machine learning in Shanghai.

'As I graduated from the Helsinki School of Economics, I could not have expected in my wildest dreams that I would end my career as a nationally recognized expert in regional publishing – in the United States!'

”As an entrepreneur, you are free to fulfil yourself.”

Our alumnus Ville Vahteri, who studied marketing at the School of Business, was actively involved in organizing the startup event Slush throughout his studies. Emboldened by the experience, he co-founded Bou, a brand company, together with his Slush colleagues.

School of Business alumna Julia Österlund studied two different majors at school and thinks that the diverse studies benefit her in her current job: ‘It is also great that I can combine everything I have studied at school - marketing, communications, information technology and calculus.’

School of Business alumna Noora Kinnunen found a job in her own field already during her studies with the help of Aalto’s job portal. She encourages students to take advantage of the services at Aalto and for example take part in the Aalto Talent Expo recruiting fair at the end of October.

“Thanks to the business studies, I now understand the customers and corporate challenges better and I know how to be of better use to the customers”, says our Alumni Ambassador Markus Helaniemi. “Besides having the business expertise, common knowledge and wide understanding on the world and societal aspects should be emphasized.”

Our Alumni Ambassador Juha Aarvala has been working in the field of medicine for over 20 years. He shared his career story with us and gave some advice for the current students: “Your activity during the studies counts a lot, in addition to the networks and being resilient. The true value of networks is something you should never underestimate! Thus, visit different events, meet new people and learn new things through them.”

‘I want to keep learning and looking for purpose in what I do.'

Several different experiences and occasions from Aalto University have affected the employment of the School of Business alumnus Niklas Karvonen, who worked as a Business Design Manager at 16Lab in Tokyo in 2018-2019.

Currently Karvonen is working at a Tokyo-based coding bootcamp Code Chrysalis as a Marketing and Community Lead (2020).

The School of Business alumnus Daniel Tuori encourages students to use all the opportunities that the School offers to meet the alumni and company representatives during the studies.

“You should definitely take the kind of courses that really interest you, since that is what motivates you the most”, says the School of Business alumna Katariina Helaniemi.

President of Sitra and School of Business alumnus Mikko Kosonen challenges students to plan their studies well. ”Tackling different challenges demands cooperation between the public and private sector, and it is no more enough to know only your own field well”, advises Kosonen.

Our Alumni Ambassador Arto Hiltunen reminds that all kind of work experience, especially the summer job experience during the studies, has an effect on the career in the future. "Being active is one of the key factors", says Hiltunen.

”For a fresh graduate, getting a first permanent job at an advertising agency was a dream come true”, reminisces our alumna Pirjo Väliaho.

Xiang Ye encourages students to create networks and emphasizes the importance of continuous learning.

Aalto University School of Business alumna Sirpa Widomski appreciates the broad expertise and networking opportunities granted for the students in the Aalto University.