Organizational Communication
Research and teaching in the unit of Organizational Communication focuses on the social and communicative practices through which organizations, communities, and societies are managed and organized.
Organizational Communication Research in Practice – Short Videos
At the Organizational Communication Unit, we seek to make our research accessible to a wider audience, including practitioners and professionals. Below you’ll find a selection of short videos presenting key insights from our research in an accessible format. Created using AI-based tools such as Google Notebook and the Impact Hub on Academia.edu, these videos offer a concise entry point to our research.
Business-society relations
The myth of the green consumer: How markets, marketers, and marketing practices — including marketing communication — shape “green” consumer choices. The paper contributes to societal and political debates on sustainability by critically examining prevailing assumptions.
Tax avoidance as a question of CSR: How corporate tax avoidance practices shape stakeholder perceptions of organizational legitimacy and responsibility. The paper highlights why tax practices matter for moral legitimacy of business organizations and contributes to societal and political debates on corporate responsibility.
Responsible management
Challenges of work-life balance for fathers and fathering: How societal discourses of fathering and competing expectations around fatherhood shape the practical challenges fathers face in balancing work and family roles in contemporary organizations. It contributes to discussions on responsible management by clarifying how societal norms and institutionalized role expectations play out in the workplace and shape organizational practices around gender equality and inclusion in relation to care.
Rethinking Gender in Marketing: How gender dynamics shape markets, and how marketing practices reinforce or challenge dominant ideas about femininity and masculinity. The analysis contributes to discussions on gender, diversity, and responsible management.
People in Organizational Communication
Meet the faculty and doctoral researchers of organizational communication.
Research in Organizational Communication
Research and teaching in the unit of Organizational Communication focuses on the social and communicative practices through which organizations, communities, and societies are managed and organized. The unit has a unique research profile in interdisciplinary organizational communication studies.